What does Retargeting Spec do?

Retargeting Spec template for GA4 — documented triggers, field maps, and QA steps ops can deploy in one working session.

What's in the Retargeting Spec download?

Config CSV file for GA4. Documents or automates measurement setup — events, tags, and validation steps.

How long to set up Retargeting Spec?

Budget ~15 minutes: import into GA4, connect credentials, run one test record, then enable triggers. Analytics teams at Beginner level typically finish in one sitting.

What do I need before importing Retargeting Spec?

GA4 account with API or OAuth access

How do I test Retargeting Spec safely?

Use sandbox CRM or a test contact. Confirm field mappings and alert channels before connecting live forms or ad webhooks.

GA4 Retargeting Spec — Free Template

Need this workflow live in your stack?

Templates are starting points. One senior operator imports, connects CRM, and maintains — flat fee, no black box.

Book Free Growth Audit

What does this GA4 template do?

Ship retargeting spec in GA4 without rebuilding from scratch. Includes configuration notes, sample test records, and a go-live checklist marketing ops can follow step by step.

What's included

Retargeting Spec setup guide
Field mapping worksheet
Test record examples
Go-live checklist

Common use cases

Production import — Ship retargeting spec in GA4 without rebuilding from scratch.
Team rollout — Map GA4 credentials to your CRM or data warehouse before go-live.
Stack extension — Fork the blueprint to add alerts, enrichment, or approval gates without rebuilding from scratch.

How to import into GA4

1
Download the template file
Event map CSV, measurement plan MD, or BigQuery schema — per template type.
2
Open GA4 Admin
Navigate to Events, Custom definitions, or BigQuery linking as documented.
3
Apply configuration
Create events and dimensions from the map — do not rename without updating GTM.
4
Validate in DebugView
Trigger test events and confirm parameters appear before publishing tags.