Case study
Cleverence
Full-cycle demand gen for a B2B SaaS in warehouse automation — AI SEO content farm, paid media, HubSpot CRM, and outbound wired into one pipeline system.
B2B SaaS
B2B SaaS · Warehouse & retail automation
organic visits per month via AI SEO content production
inbound leads per month
“We built a great product but literally zero inbound. All our deals came from the founder network — it wasn't scaling.”
Challenge
Strong product-market fit but no inbound engine — 200 site visits/month, zero demo requests, competitors outranking on every category keyword.
Approach
- GTM strategy: ICP, offer architecture, and channel mix before any spend
- AI-assisted SEO content production — programmatic clusters with human QA
- Google Ads and Meta campaigns tied to CRM source attribution
- HubSpot pipeline: lead scoring, routing, and weekly pipeline reporting
Results
- 0 → 80,000 organic visits per month
- 0 → 2,000 inbound leads per month
- 16% lead-to-purchase conversion rate
- $2–6.50 cost per lead via paid channels
Services delivered
Go-to-Market Strategy With a P&L Model
A marketing plan without unit economics is a guess. Model the funnel before you spend.…
Learn more →SEO Content Production That Actually Ranks
Outpublish competitors without hiring ten writers or paying $15K/month for agency slop.…
Learn more →Paid Ads That Fill Pipeline — Not Just MQLs
CTR without SQLs is wasted spend. Close the loop from click to closed deal.…
Learn more →CRM Implementation & Pipeline Setup
Wrong CRM or messy pipeline costs you deals. I implement and configure the CRM you have — or help you pick one — with li…
Learn more →Ready to fix this — for real?
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