What does this GA4 template do?
Path exploration config: landing → key events → conversion by channel.
What's included
- exploration-landing-conversion-paths.csv
- CSV with formula notes for Google Sheets / Excel
- Test-record validation checklist
Common use cases
- Marketing ops — Documented starting point for your stack.
How to import into GA4
- 1
Download the template file
Event map CSV, measurement plan MD, or BigQuery schema — per template type.
- 2
Open GA4 Admin
Navigate to Events, Custom definitions, or BigQuery linking as documented.
- 3
Apply configuration
Create events and dimensions from the map — do not rename without updating GTM.
- 4
Validate in DebugView
Trigger test events and confirm parameters appear before publishing tags.
How to customize for your stack
Extend
Add Slack or CRM branches per operator notes in email.
Anton Chisliuk · AI Marketing Ops · Updated September 2026