50-Point Marketing Audit
Checklist · Sign-off · Appendix
1 / 3
50-Point Marketing Audit
Score strategy, demand gen, ops, analytics, and enablement — one page per pillar. Free pdf download — ~60 min setup on Generic.
PDF · ~60 min · Beginner
PDF Checklists
Marketing audit, SEO, HubSpot portal, and paid media checklists — printable ops docs.
55 templates · PDF, MD
Showing 55 of 55 templates
50-Point Marketing Audit
Checklist · Sign-off · Appendix
1 / 3
Score strategy, demand gen, ops, analytics, and enablement — one page per pillar. Free pdf download — ~60 min setup on Generic.
PDF · ~60 min · Beginner
Marketing Retainer SOW
Checklist · Sign-off · Appendix
1 / 3
Scope, deliverables, hours, reporting cadence, change order, and signature blocks. Free pdf download — ~30 min setup on PDF.
PDF · ~30 min · Beginner
Automation Build SOW
Checklist · Sign-off · Appendix
1 / 3
CRM setup, workflows, integrations, UAT, training, and hypercare window. Free pdf — ~30 min on PDF.
PDF · ~30 min · Intermediate
Brand Guidelines PDF
Checklist · Sign-off · Appendix
1 / 3
Logo usage, color palette, typography, tone of voice, and do/don't examples. Free pdf — ~35 min on PDF.
PDF · ~35 min · Beginner
Brand Guidelines Starter
# Brand…
1 / 3
Logo usage, colors, typography, voice/tone, and channel-specific do/don't examples. Free md — ~30 min on PDF.
MD · ~30 min · Beginner
Budget Variance Report
# Budget…
1 / 3
Planned vs actual by channel, variance %, commentary prompts, and reforecast notes. Free md — ~20 min on PDF.
MD · ~20 min · Beginner
Campaign Brief
Checklist · Sign-off · Appendix
1 / 3
Goal, ICP, offer, channels, budget, timeline, KPIs, and approval sign-off. Free pdf — ~20 min on PDF.
PDF · ~20 min · Beginner
Case Study Interview Guide
Checklist · Sign-off · Appendix
1 / 3
Pre-interview prep, 20 questions, metric extraction prompts, and quote approval flow.
PDF · ~20 min · Beginner
Catalog Completion Checklist
# Catalog…
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Final QA gate: import test, preview, meta length, related links, and mobile check per template.
MD · ~20 min · Beginner
Churn Analysis Framework
# Churn…
1 / 3
Cohort definition, leading indicators, exit interview prompts, and save play triggers.
MD · ~25 min · Intermediate
Client Onboarding Form
Checklist · Sign-off · Appendix
1 / 3
Brand assets, access checklist, goals, ICP, competitors, and communication prefs. Free pdf — ~20 min on PDF.
PDF · ~20 min · Beginner
Commission Plan Template
# Commission…
1 / 3
Quota tiers, accelerators, SPIFF rules, clawback policy, and payout calendar. Free md — ~30 min on PDF.
MD · ~30 min · Intermediate
Competitive Intel Brief
# Competitive…
1 / 3
Competitor snapshot, positioning, pricing, strengths/weaknesses, and talk track prompts.
MD · ~20 min · Beginner
Content Style Guide
# Content…
1 / 3
Voice principles, grammar rules, inclusive language, and channel-specific formatting.
MD · ~25 min · Beginner
Conversion Audit Checklist
# Conversion…
1 / 3
Hero, social proof, CTA, form friction, mobile, and page speed scoring rubric. Free md — ~20 min on PDF.
MD · ~20 min · Beginner
Conversion Tracking
# Conversion…
1 / 3
Map form submits, trials, and purchases to analytics events with validation steps before launch.
MD · ~15 min · Beginner
CS Handoff Checklist
# CS…
1 / 3
Deal context, stakeholders, goals, integrations, and 30-day success plan prompts. Free md — ~20 min on PDF.
MD · ~20 min · Beginner
Email Deliverability Checklist
# Email…
1 / 3
DNS records, alignment checks, warmup, bounce handling, and monitoring steps. Free md — ~20 min on PDF.
MD · ~20 min · Intermediate
Employee Social Policy
Checklist · Sign-off · Appendix
1 / 3
Personal vs company accounts, disclosure rules, confidentiality, and escalation contacts.
PDF · ~25 min · Beginner
Event Runbook
# Event…
1 / 3
T-30 to T+7 task list: promotion, booth ops, lead capture, and follow-up SLA. Free md — ~25 min on PDF.
MD · ~25 min · Beginner
Event Taxonomy
# Event…
1 / 3
Event Taxonomy template for PDF — documented triggers, field maps, and QA steps ops can deploy in one working session.
MD · ~15 min · Beginner
GA4 Implementation Audit
Checklist · Sign-off · Appendix
1 / 3
Events, dimensions, conversions, linking, and DebugView validation steps.
PDF · ~60 min · Intermediate
GDPR Cookie Checklist
Checklist · Sign-off · Appendix
1 / 3
Lawful basis, cookie categories, consent banner, DPA, and data subject request flow. Free pdf — ~30 min on PDF.
PDF · ~30 min · Intermediate
GTM Motion Planner
# GTM…
1 / 3
ICP fit, ACV, sales complexity, and channel mix — decision matrix with recommendations.
MD · ~30 min · Intermediate
HubSpot Portal Audit
HubSpot workflow
Form submit
Set properties
If MQL score
Assign owner
Send email
Properties, workflows, lists, tracking, and hygiene — scored audit before portal chaos.
PDF · ~90 min · Intermediate
Influencer Contract Checklist
# Influencer…
1 / 3
Deliverables, usage rights, exclusivity, FTC disclosure, payment terms, and kill fee.
MD · ~20 min · Beginner
Lead Lifecycle Glossary
# Lead…
1 / 3
Stage names, entry criteria, exit criteria, and example scenarios by segment. Free md — ~25 min on PDF.
MD · ~25 min · Beginner
List Hygiene
# List…
1 / 3
List Hygiene template for PDF — documented triggers, field maps, and QA steps ops can deploy in one working session.
MD · ~15 min · Beginner
Make → n8n Migration
# Make…
1 / 3
Module mapping, credential reauth, error handling parity, and cutover test plan. Free md — ~25 min on PDF.
MD · ~25 min · Intermediate
Marketing Ops RACI
# Marketing…
1 / 3
Roles vs campaign launch, reporting, tooling, and vendor tasks — R/A/C/I grid. Free md — ~20 min on PDF.
MD · ~20 min · Beginner
Martech RFP Template
Checklist · Sign-off · Appendix
1 / 3
Requirements matrix, scoring rubric, integration questions, and security appendix. Free pdf — ~35 min on PDF.
PDF · ~35 min · Intermediate
Martech Stack Audit
# Martech…
1 / 3
Inventory tools by function, owner, cost, integration status, and redundancy flags.
MD · ~20 min · Beginner
Media Buying QA
# Media…
1 / 3
Tracking, naming, budgets, audiences, creatives, and landing page checks per channel.
MD · ~20 min · Beginner
Messaging House
Checklist · Sign-off · Appendix
1 / 3
Category POV, 3 pillars, proof points, audience translations, and elevator pitch. Free pdf — ~30 min on PDF.
PDF · ~30 min · Intermediate
MQL Follow-Up SLA
# MQL…
1 / 3
Response time targets, owner roles, escalation path, and measurement definitions. Free md — ~20 min on PDF.
MD · ~20 min · Beginner
Onboarding Handoff Checklist
# Onboarding…
1 / 3
Deal won → CS kickoff checklist: stakeholders, goals, integrations, timeline.
MD · ~15 min · Beginner
Paid Media Audit
Checklist · Sign-off · Appendix
1 / 3
Score tracking, structure, creative, budgets, and audiences before QBR.
PDF · ~90 min · Intermediate
Paid Media SOW
Checklist · Sign-off · Appendix
1 / 3
Channels, budget stewardship, creative rounds, reporting, and platform access terms. Free pdf — ~25 min on PDF.
PDF · ~25 min · Beginner
Paid Social Creative Brief
Checklist · Sign-off · Appendix
1 / 3
Objective, audience insight, hook, visual direction, formats, and test plan. Free pdf — ~20 min on PDF.
PDF · ~20 min · Beginner
Paid Social Launch Brief
# Paid…
1 / 3
Objective, audience, creative specs, budget, tracking, and launch checklist. Free md — ~15 min on PDF.
MD · ~15 min · Beginner
Pipeline Forecast Method
# Pipeline…
1 / 3
Stage weights, commit categories, historical conversion inputs, and review cadence. Free md — ~25 min on PDF.
MD · ~25 min · Intermediate
QBR Deck Outline
Checklist · Sign-off · Appendix
1 / 3
Executive summary, KPI scorecard, channel wins, pipeline, experiments, next quarter. Free pdf — ~25 min on PDF.
PDF · ~25 min · Beginner
QMR Agenda
# QMR…
1 / 3
QMR agenda: channel recap, pipeline contribution, experiments, and next-quarter priorities.
MD · ~15 min · Beginner
Quarterly Budget Template
# Quarterly…
1 / 3
Channel rows, planned vs actual, headcount costs, and variance notes by quarter. Free md — ~25 min on PDF.
MD · ~25 min · Beginner
Renewal Playbook
# Renewal…
1 / 3
Renewal Playbook template for PDF — documented triggers, field maps, and QA steps ops can deploy in one working session.
MD · ~15 min · Beginner
Sales SLA SQL Rules
# Sales…
1 / 3
Accept window, reject reasons, recycle path, and marketing feedback loop definitions.
MD · ~20 min · Beginner
Score Threshold
# Score…
1 / 3
Behavioral score crosses threshold → update CRM grade, notify sales, or trigger outreach sequence.
MD · ~15 min · Beginner
Seo Brief
# Seo…
1 / 3
SEO Technical Audit
Checklist · Sign-off · Appendix
1 / 3
Crawlability, Core Web Vitals, schema, indexation, and international — operator checklist.
PDF · ~120 min · Intermediate
SEO Technical Audit v2
# SEO…
1 / 3
Crawlability, indexation, Core Web Vitals, schema, and internal link audit items. Free md — ~15 min on PDF.
MD · ~15 min · Beginner
Sla Handoff
# Sla…
1 / 3
Sla Handoff template for PDF — documented triggers, field maps, and QA steps ops can deploy in one working session.
MD · ~15 min · Beginner
Territory Routing Doc
# Territory…
1 / 3
Geo, industry, and company size matrix → AE assignment and overflow rules. Free md — ~25 min on PDF.
MD · ~25 min · Intermediate
Vendor RFP Scorecard
# Vendor…
1 / 3
Weighted criteria, vendor responses, demo notes, and recommendation summary table. Free md — ~30 min on PDF.
MD · ~30 min · Intermediate
Webinar Runbook
# Webinar…
1 / 3
Webinar Runbook template for PDF — documented triggers, field maps, and QA steps ops can deploy in one working session.
MD · ~15 min · Beginner
Workflow Starter
# Workflow…
1 / 3
Workflow Starter template for PDF — documented triggers, field maps, and QA steps ops can deploy in one working session.
MD · ~15 min · Beginner
PDF checklist templates are operator-ready audit and implementation guides — marketing audits, technical SEO, HubSpot portal reviews, and paid media account health. Download, print or share with clients, and score each item before quarterly planning.
Book a free Growth Audit. No sales deck — a 30-minute conversation about your pipeline, stack, and what to ship first.